Our Founding Story

Okay, so we are in love with this video Madi Walker created to help us announce our launch!  Our story is pretty simple - a frustrated mother got tired of shopping the boys' section for her daughter's backpacking adventures, so she decided to create affordable technical trail pants just for girls.

That's how Artemis Trail Supply Co. got its start, and now here we are, about to launch pre-sales for our Switchback Reflector pants. We're excited. Are you excited? I hope we can all be excited about what's coming next -- enhanced trail pants designed to meet the outdoor recreation needs of girls 8-17.

Wind and water resistant with roomy pockets, removable legs (that won't get hung up on your hiking boots) and reflective tape to make them more visible at night. 

Presales launch of the Switchback Reflector next week, but in the meantime, have you browsed our store for other great apparel?